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Blog
SharpMinds founder Tracy Sharp's latest thoughts on supporting women in STEM, overcoming self doubt and navigating life setbacks.


Supporting Women in STEM: Tips to Overcome Self-Doubt
Photo by LKHTK on Unsplash I was at a conference for small business owners last year — a collection of entrepreneurs that identify as...
3 min read


Setting Up Women In STEM For Success: Managing Up
Photo by Markus Spiske on Unsplash In the last few months, I’ve had a handful of women approach me for coaching and mentoring support —...
3 min read


21 Years of Women in STEM: The Small Things That Change Everything Part One
AI Generated Image of Tracy blowing out candles on a 21st birthday cake My family had taken me to the train station in Edinburgh and...
5 min read


Setting Up Women In Stem for Success: China Business Trips
Hong Kong Big Buddha 2015 A couple of weeks ago, I received a message in my LinkedIn inbox from a colleague from my time living and working in Shenzhen. They were setting up their China office and were planning to send associates out for stints to support the product development process…. And wanted to hear my reflections on my time there. Firstly, I was delighted that some thought was going in to set up their team for success, because whether we like it or not, experienc
5 min read


Why Supporting Women in STEM Still Matters
Photo by Felix Mittermeier on Unsplash International Women’s Day 2025 came and went, and I didn’t post about it on LinkedIn.I was too...
4 min read


5 Ways to Build Self Confidence in a Male-Dominated Industry
Photo by Quino Al on Unsplash Working in a male-dominated field like engineering or design can be both rewarding and challenging and I would certainly know! This year celebrates 21 years in the field and over time, i've collected some real nuggets to give you a boost when facing tough times. I learned that while talent and hard work are essential, confidence is often the key to success. If you’ve ever struggled with self-doubt or felt like you had to prove yourself more than
3 min read


Supporting Women in STEM: Allyship
Photo by Edgar Chaparro on Unsplash Allyship has been a cornerstone of my journey. It’s not an overstatement to say that I would not be...
3 min read


Proven Strategies for Women in STEM to Get Promoted
Photo by Raquel Moss on Unsplash I’m getting a bit tired of hearing stories of women in STEM being passed over for promotion — or...
3 min read


Diversity in Engineering & Design: What can we do for 2023?
"As a smart, capable woman you have to accept that you will be hated." "Well women never apply for the jobs in the first place so what...
7 min read


How to lean in to your feminine leadership style
I recently attended a wonderful masterclass courtesy of Jo Oogarah last week. It was called 'How to elevate your career using feminine...
3 min read


How to embrace being yourself: Thoughts on Authenticity
When I was thinking about starting my own business, through coaching I realised I was facing a limiting belief; that it is not possible...
3 min read
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